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WordPress Level 2 Course Outline

 (2 days)
Version 4.x

Overview
In this class you will learn to launch your website quickly with the help of a quick WordPress installation guide; create a quality website with a proper assembly of important subpages; install and work with plugins and widgets; install and create attractive themes for your website; create custom menus to improve the user experience of your website; upload multimedia content such as images, audio, and video easily and effectively.

This WordPress Level 2 course builds on the Level 1 course by providing an intermediate understanding of the backend functions of WordPress, such as SEO maintenance and Backup and Recovery functions, along with additional understanding of plugins and how they can extend your WordPress website.

More than just providing an easy way to make a good looking web site or blog, WordPress was developed with search engine optimization in mind. The class also covers how to use powerful SEO plugins so that you will be more easily found online.

Audience
Anyone new to WordPress or who is self-taught on the product is a good candidate for this course. No prior WordPress knowledge is needed. No prior web development or programming skills are required. This course is designed for non-technical users who are more interested in content management and search engine optimization than the technical aspects of web site creation.

Special Note to New Hampshire Residents
This course has not yet been approved by the State's Department of Education. Please contact us to get an update as to when the class should be available in New Hampshire.

Prerequisites
WordPress Level 1

Course Outline

Module 1: Plugins
Section 1: Installing and Configuring a Backup Plugin
Section 2: Installing and Configuring a Visual Composer Plugin
Section 3: Installing and Configuring an Advanced User Security Plugin

Module 2. Intermediate Social Media
Installing the Facebook Plugin and Configuration
Using the Facebook Widget on Pages, Posts and Widget Areas
Installing the Instagram Plugin and Configuration
Using the Instagram Widget on Pages, Posts and Widget Areas

Module 3. Advanced Social Media with Next Scripts
What is Next Scripts SNAP for WordPress
Installing the Next Scripts SNAP Plugin
Configuring Twitter for SNAP
Configuring Additional Accounts in SNAP

Module 4. Social Media Marketing
Introduction to Social Media Marketing
Best Practices in the Social Media Arena
Social Media Analysis and Reporting

Module 5. Search Engine Optimization (SEO)
Introduction to WordPress SEO
Base Configuration of SEO in WordPress
HTML Title and Header Tags
Content Area and Relevance

Module 6. Extending SEO with Yoast SEO
Installing the Yoast SEO Plugin
Optimizing the Yoast SEO Settings
Manual vs. Automatic Page Settings
Setting up Keyword Analysis
Yoast SEO and XML Sitemap

Module 7. Google Analytics
Introduction to Google Analytics
Installing the Google Analytics Plugin
Analytics and the WordPress Dashboard

View outline in Word

IWPM4X

Attend hands-on, instructor-led WordPress Level 2 training classes at ONLC's more than 300 locations. Not near one of our locations? Attend these same live classes from your home/office PC via our Remote Classroom Instruction (RCI) technology.

For additional training options, check out our list of Courses and select the one that's right for you.

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Class Dates
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Fee:  $895

Savings options:

 15 Day Pass
 CEA Tech Saver
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Follow the link to our self-service price quote form to generate an email with a price quote.

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Receive an email when this class is available as "Ready to Run" or "Early Notice" status.

Attend from your office or home

If you have high-speed internet and two computers you can likely take this class from your office or home.

Need a class for a group?

We can deliver this class for a private group at your location. Follow the link to request more information.

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ONLC TRAINING CENTERS
800-288-8221
www.onlc.com