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Monthly Archives November 2020

Google Analytics provides a window into your site’s visitors, activity, and conversion metrics. What level of metrics you (or others) can access, edit, and create is tied to user permissions. Google Analytics user permissions are critical to understanding as an admin when granting access to colleagues, employees, and digital marketing agencies.  What are Google Analytics […]

Microsoft Excel is the best tool in the Microsoft Office Suite for analyzing data. Yet Excel also has the charting and graphing features that help display your data in an easy to understand format.  Not every presentation has to be in PowerPoint. In fact, Microsoft Excel can be a better medium for presenting data in […]

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